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SDCCU recognized as Community Partner of the Year, SDCCU EVP Nathan Schmidt Named Brand Professional of the Year
San Diego County Credit Union honored for community and brand building efforts
10/26/2015 12:00 a.m.
SDCCU has been recognized by San Diego’s advertising and marketing industries with its Community Partner of the Year award in the third annual Brand Diego awards, an awards program that recognizes outstanding San Diego brands and the marketing and advertising professionals who build those brands. SDCCU Executive Vice President of Marketing and Business Development Nathan Schmidt was also awarded Brand Professional of the Year.
Presented by SDX, formerly known as the San Diego Advertising Club, the Brand Diego awards draw entries from marketing agencies and companies throughout San Diego County. The awards were presented on Wednesday, Oct. 21 at Tom Ham’s Lighthouse on Harbor Island.
This year, over 90 nominations were received and awards were presented in 14 categories, including: Agency of the Year, Agency Professional of the Year, B2B Brand of the Year, B2C Brand of the Year, Non-Profit Brand of the Year, Brand Professional of the Year, Community Partner of the Year, Emerging Brand of the Year, Hispanic Marketing Brand of the Year, Hispanic Marketing Professional of the Year, Industry Affiliate of the Year, Marketing Employer of the Year, Media Company of the Year and Young Achiever Award. Judges included local, respected corporate and community leaders from a variety of industries representing different business sectors who may not have a direct relationship with the local advertising industry.
SDCCU was previously named Brand of the Year at the 2014 Brand Diego Awards. Also on Oct. 21, 2015, SDCCU received two 2015 Outstanding Achievement in Radio Advertising Awards for Best Brand Campaign Using Radio and Best Use of Radio’s Digital Assets. Earlier this month, Nathan Schmidt was named a Credit Union Rock Star by the Credit Union National Association, recognizing him for demonstrating outstanding innovation and creativity, making the credit union movement a better, more interesting place.
“We are honored to be recognized with these prestigious awards. The recognition validates SDCCU’s strong position in the market and our ongoing commitment to improving the communities where we live and work,” said SDCCU President and CEO Teresa Halleck. “We are fortunate to have a leader of Nathan’s caliber as part of our executive team. His vision, innovation and execution elevate the SDCCU brand in Southern California and greatly contribute to SDCCU’s tremendous growth and success.”
San Diego County Credit Union is San Diego’s largest locally-owned financial institution serving San Diego, Riverside and Orange counties. SDCCU has assets of $7.1 billion, over 300,000 customers, 38 convenient branch locations and 30,000 surcharge-FREE ATMs. SDCCU provides breakthrough banking products that meet the demands of today’s lifestyle and delivers banking services that save customers money. SDCCU is leading the way, offering FREE Checking with eStatements, SDCCU Mobile Deposit, mortgage loans, auto loans, Visa® credit cards and business banking services. Federally insured by NCUA. Equal Housing Opportunity. For more information, visit www.sdccu.com.